HomeMy WebLinkAbout3 Z-10063 Staff Report
File No.: Z-10063
Owners: DYNE Development
Applicant: Brandon Wilson – Wilson Sign & Lighting (Agent)
Address: 10000 Rodney Parham Rd
Legal Description: Lot 4ARR, Old Forge Subdivision, City of Little Rock, Pulaski County, Arkansas
Current Zoning: C-3
Present Use: Vacant
Proposed Use: Quick Service Restaurant with Drive-Thru (Tropical Smoothie)
Variance(s) Requested: A variance is requested from the signs permitted in commercial zones provisions Sec. 36-555(2) to allow a freestanding sign to exceed a height of thirty-six (36)
feet.
Justification: The applicant’s justification is presented in an attached letter.
STAFF REPORT:
Planning and Development Civil Engineering Comments:
No comments.
Landscape and Buffer Comments:
No comments.
Building Codes Comments:
No Comments.
Analysis:
DYNE Develpment is constructing a new, stand-alone, vehicular oriented Tropical Smoothie Café on the C-3 zoned property at 10000 Rodney Parham Road. The property consists of approximately
1.42 acres and is located at the southeast corner of N. Rodney Parham Road and Old Forge Drive.
The applicant is proposing the construction of a 50-foot free standing pylon sign in the front setback at the west corner of the lot. The proposed sign is to be a 12-foot by 12-
foot translucent vinyl sign with white LEDs in a fabricated steel frame attached to a 38-foot steel pole. The applicant has stated that the increased sign height will allow better visibility
from Interstate-430 relative to other quick service restaurants in the area.
Section 36-555(2) allows one (1) freestanding sign per premises in a commercial zone and states that “Such sign shall not exceed a height of thirty-six (36) feet. Therefore, the applicant
is requesting a variance to allow for a sign height increase to no more than fifty (50) feet.
Staff supports the request to have a fifty (50) foot high freestanding sign along the stated portion of Rodney Parham Road. Staff believes that the requested variance is appropriate
for the vehicular-oriented area surrounding the site.
Staff Recommendation:
Staff recommends approval of the requested freestanding sign height increase to no more than fifty (50) feet.