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HomeMy WebLinkAboutZ-8173 Staff AnalysisMARCH 26, 2007 ITEM NO.: C File No.: Owner: Applicant: Address: Description: Zoned: Z-8173 Pleasant Valley Plaza, LLC. Daryl Peeples, Flake & Kelley 11220 Rodney Parham Road Lot 1-D, Pleasant Valley Place Commercial Subdivision C-3 Variance Requested: Variances are requested from the sign provisions of Section 36- 555 to allow an off -premise sign. Justification: The applicant's justification is presented in an attached letter. Present Use of Property: Commercial Proposed Use of Property: Commercial STAFF REPORT A. Public Works Issues: No Comments B. Staff Analvsis: The C-3 zoned property at 11220 Rodney Parham Road is occupied by a commercial shopping center development (Pleasant Valley Plaza). A large commercial building is located along the rear (north) property line, with paved parking on the south side of the commercial structure. There are access drives (within easements) from Rodney Parham Road and Arkansas Valley Drive which serve the property. The C-3 zoned lot was part of a larger commercial subdivision which included the lots immediately south and east. In 1996 a sign easement agreement was recorded between Pleasant Valley Plaza and the owner of one of the adjacent lots to the south, currently occupied by Bank of the Ozarks. The agreement allowed Pleasant Valley Plaza to place a monument sign within the easement at the southeast corner MARCH 26, 2007 ITEM NO.: C (CON'T. of the bank's lot. Since that time, the shopping center has maintained a sign with the wording "Pleasant Valley Plaza". The applicant is now proposing to remove the existing sign and replace it with a new monument -type sign which would contain the names of the individual tenants. The proposed sign will have a height of seven (7) feet and an overall area of 105 square feet. According to the applicant, Bank of the Ozarks has approved the proposed sign. Section 36-555(a)(2) of the City's Zoning Ordinance allows on -premise ground -mounted signs in commercial zones with maximum heights of 36 feet and maximum areas of 160 square feet. Therefore, the applicant is requesting a variance to allow the new tenant sign to be off -premise, on an adjacent lot. The height and area of the proposed sign conforms to ordinance standards. Staff is supportive of the requested variance. Staff views the request as reasonable. The proposed sign is only approximately three (3) feet taller than the existing sign, with about the same depth. Given the fact that the sign placement was worked out with the subdivision plat, staff feels the proposed sign with tenant names is reasonable and will be fairly unobtrusive. Staff believes the proposed sign will have no adverse impact on the adjacent properties or the general area. C. Staff Recommendation: Staff recommends approval of the requested sign variance, subject to the following conditions: 1. A sign permit must be obtained for the new sign. 2. A letter of approval from Bank of the Ozarks must be submitted prior to a sign permit being issued. BOARD OF ADJUSTMENT: (FEBRUARY 26, 2007) Staff informed the Board that the applicant submitted a letter to staff on February 13, 2007 requesting the application be deferred to the March 26, 2007 agenda. Staff supported the deferral request. The item was placed on the Consent Agenda and deferred by a vote of 5 ayes and o nays. MARCH 26, 2007 ITEM NO.: C (CON'T. BOARD OF ADJUSTMENT: (MARCH 26, 2007) The applicant was present. There were no objectors present. Staff presented the item and a recommendation of approval. The applicant offered no additional comments. The item was placed on the Consent Agenda and approved as recommended by staff by a vote of 5 ayes, 0 nays and 0 absent.