HomeMy WebLinkAboutZ-7037-A Staff AnalysisOCTOBER 31, 2005
ITEM NO.: 2
File No.: Z -7037-A
Owner: Arkansas Repertory Theater
Address: 601 Main Street
Description: Southeast Corner of West 6th and Main Streets
Zoned: UU
Variance Requested: A time extension is requested for previously approved sign
variances.
Justification: The applicant's justification is presented in an attached letter.
Present Use of Property: Professional Live Theatre
Proposed Use of Property
STAFF REPORT
Professional Live Theatre
A. Public Works Issues:
No Comments
B. Staff Analvsis:
On May 21, 2001, the Board of Adjustment approved variances to allow
banner signs to be located on the Arkansas Repertory Theatre building and on
a street light pole at 601 Main Street. Five (5) banner signs (3 feet by 5 feet)
attached to the second level of the building, two (2) banner signs (4 feet by 12
feet) attached to the corner of the third floor, and a banner attached to the
street lamp pole outside the Rep's front door were approved. The banner
signs were approved for a period of two (2) years with the following conditions:
1. A franchise must be obtained to coincide with the Board's approval.
2. The banners must be maintained in good condition, otherwise they must
be removed.
3. The banner signs are to contain no commercial message and are to only
include the identification of the location as "The Rep, Share the
Experience."
OCTOBER 31, 2005
ITEM NO.: 2 (CON'T.
A copy of the May 21, 2001 minute record and previous staff analysis is
attached for Board review. On August 25, 2003, the Board of Adjustment
granted a two (2) year time extension for the previously approved variances.
The Arkansas Repertory Theatre is now requesting a second two (2) year time
extension on the previous approved variances.
Staff is supportive of the additional two (2) year time extension. Staff
continues to be hopeful that similar revitalization as has occurred in the River
Market will begin to occur along Main Street. The banner signs will continue to
add "increased visibility and enhanced visual atmosphere" for the Arkansas
Repertory Theatre. A recent inspection of the site by staff revealed that the
banner signs were in very good condition. Staffs previous and current support
is based on the Repertory Theatre being a cultural attraction and the banners
not containing a commercial message.
C. Staff Recommendation:
Staff recommends approval of the requested two (2) year time extension for
the use of the banner signs for Arkansas Repertory Theatre at 601 Main
Street, subject to compliance with the three (3) conditions of the previous
approval, as listed in paragraph B. of this report.
BOARD OF ADJUSTMENT: (OCTOBER 31, 2005)
The applicant was present. There were no objectors present. Staff presented the item
and a recommendation of approval.
The applicant offered no additional comments.
The item was placed on the Consent Agenda and approved as recommended by staff
by a vote of 4 ayes, 0 nays and 1 absent.
2
May 21, 2001
Item No.: 1]
File No.:
Owner:
Address:
Description:
Zoned:
Variance Requested:
justification:
Present Use of Property:
proposed Use of -Property:
Staff Report:
A. Public Works Issues:
-7---7o 3^7-4
( 3�)
Z-7037 ✓��� Uo
Arkansas Repertory Theater r
601 Main
Long Legal, Original City
UU.
Variances are requested from the
sign provisions of Section 36-557
and the Development Criteria of
Article V, Division 6 of Chapter
36.
The applicant's justification is
presented in an attached letter.
Professional Live Theatre
Professional Live -Theatre
Franchise will be required for banners extending over or
located within the public.right-of-way.
B. Staff Analysis:
TheArkansas Repertory Theatre is located in the building on
the UU.zoned property at 601 Main Street. In an effort-. to
increase the theatre's visibility and to enhance the visual
appeal of the block, the theatre proposes to hang decorative
banners on the building's fagade: The theatre proposes to
hang five, 3 feet by 5 feet banners to hang perpendicular tc
the building on the second level; two, 4 feet by 12 feet
banners to hang at the corner on the third level and one
banner to hang on the street lamp pole outside the front
door. Article V, Section 6 of Chapter 36, the UU District,
prohibits ground -mounted signs but states that otherwise,
signs are to be regulated and permitted as elsewhere in -the
City. Section 36-557 of the Code limits the placement of
May 21, 2001
Item No.: 11 (Cont.)
banners to one per street frontage, for a specific length of
time. Permit guidelines require the banners to be mounted
flush against the wall.
Staff is supportive of the requested variances. The
Repertory Theatre is a cultural attraction that will benefit
from the increased visibility and enhanced visual atmosphere
created by the banners. The banners will not advertise'
hours of operation or individual events. Each banner will
simply read "The Rep -Share the Experience." Encouraged by
the success of the River Market District, staff is hopeful
that similar revitalization can begin to occur on the
north/south streets, particularly Main Street. There is a
large "gap" in activities available on Main Street, between
the Markham intersection and the South Main area that
includes Juanitas and Community Bakery. The recent
announcement that the Center Theater will be renovated and
reopened adds to the hope that the "Mid -Main" area is on the
verge of rebirth.
Staff would suggest that the banners be approved for a
period of 2 years,. with Board of Adjustment review for
possible continuation. The Board can -then review the issue
in the context of any changes which may occur along Main
Street. All of the proposed banners are located either over
or in the public right-of-way and a franchise will be
required to coincide with the Boards approval. Again,
staff's support is based on the Repertory Theatre being a
cultural attraction and the banners not having a commercial
message.
C. Staff Recommendation:
Staff recommends approval of the requested variances' to
allow the Banners for a period of two years only, with
additional Board action required -to allow placement beyond
that point subject to compliance with the following
conditions:
1. A franchise must be obtained to coincide with the
Board's approval.
2. The banners must be maintained in good condition,
otherwise they must be removed.
2
May 21, 2001
Item No.: 11 (Cont.
3: The banners are to contain no commercial message and
are to only include the identification of the location
as "The Rep, Share the Experience."
BOARD OF ADJUSTMENT:
(MAY' 21,- 2001)
The applicant was present. There were no objectors present.
Staff presented the item and a recommendation of approval subject
to compliance with the conditions outlined in the "Staff
Recommendation" above.
The applicant offered no additional comments.
The item was placed on the Consent Agenda and approved as
recommended by staff. The vote was 5 ayes, 0 noes and 0 absent.
3
August 25, 2003
ITEM NO.: 4
File No.:
Owner:
Address:
Description:
Zoned:
Variance Requested:
Justification:
Present Use of Property:
Proposed Use of Property:
STAFF REPORT
A. Public Works Issues:
No Comments.
B. Staff Analysis:
Z -7037-A
Arkansas Repertory Theater
601 Main Street
Southeast corner of West 6th
and Main Streets
UU
A time extension is requested for previously
approved sign variances.
The applicant's justification is presented in
an attached letter.
Professional Live Theatre
Professional Live Theatre
On May 21, 2001 the Board of Adjustment approved variances to allow
banner signs to be located on the Arkansas Repertory Theatre building
and on a street light pole at 601 Main Street. Five (5) banner signs (3 feet
by 5 feet) attached to the second level of the building, two (2) banner
signs (4 feet by 12 feet) attached to the corner of the third floor, and a
banner attached to the street lamp pole outside the Rep's front door were
approved. The banner signs were approved for a period of two (2) years
with the following conditions:
1. A franchise must be obtained to coincide with the Board's approval.
2. The banners must be maintained in good condition, otherwise they
must be removed.
August 25, 2003
No.: 4 [Cont.
3. The banner signs are to contain no commercial message and are to
only include the identification of the location as "The Rep, Share the
Experience."
A copy of the May 21, 2001 minute record and previous staff analysis is
attached for Board review. The Arkansas Repertory Theatre is requesting
a two (2) year time extension on the previous approved variances.
Staff is supportive of the requested two (2) year time extension. Staff
continues to be hopeful that similar revitalization as has occurred in the
River Market will begin to occur along Main Street. The banner signs will
continue to add "increased visibility and enhanced visual atmosphere" for
the Arkansas Repertory Theatre. A recent inspection of the site by staff
revealed that the banner signs were in very good condition. Staff's
previous and current support is based on the Repertory Theatre being a
cultural attraction and the banners not containing a commercial message.
C. Staff Recommendations:
Staff recommends approval of the requested two (2) year time extension
for the use of the banner signs for Arkansas Repertory Theatre at 601
Main Street, subject to compliance with the three (3) conditions of the
previous approval, as listed in paragraph B. of this report.
BOARD OF ADJUSTMENT: (AUGUST 25, 2003)
The applicant was present. There were no objectors present. Staff presented
the item and a recommendation of approval.
The applicant offered no additional comments.
The item was placed on the Consent Agenda and approved as recommended by
staff by a vote of 4 ayes, 0 nays and 1 absent.
E
May 21,
2001 44
`703-7-
Item No.:
File No. Z-7037 ✓�,� �J
Owner: Arkansas Repertory Theater
Address:
Descri tion:
Zoned:
Variance Re ested:
Justification:
Present Use of Property:
Pro osed Use of Property:
Staff Report
A. Public Works Issues:
601 Main
Long Legal, Original City
UU
Variances are requested from the
sign provisions of Section 36-557
and the Development Criteria of
Article V, Division 6 of Chapter
36.
The applicant's justification is
presented in an attached letter.
Professional Live Theatre
Professional Live Theatre
Franchise will be required for banners extending over or
located within the public right-of-way.
B. Staff Analysis:
The Arkansas Repertory Theatre is located in the building on
the UU zoned property at 601 Main Street. In an effort to
increase the theatre's visibility and to enhance the visual
appeal of the block, the theatre proposes to hang decorative
banners on the building's fagade. The theatre proposes to
hang five, 3 feet by 5 feet banners to hang perpendicular to
the building on the second level; two, 4 feet by 12 feet
banners to hang at the corner on the third level and one
banner to hang on the street lamp pole outside the front
door. Article V, Section 6 of Chapter 36, the UU District,
prohibits ground -mounted signs but states that otherwise,
signs are to be regulated and permitted as elsewhere in the
City. Section 36-557 of the Code limits the placement of
May 21, 2001
Item No.: 11 (Cont.)
banners to one per street frontage, for a specific length of
time. permit guidelines require the banners to be mounted
flush against the wall.
C.
Staff is supportive of the requested variances. The
Repertory Theatre is a cultural attraction that will benefit
from the increased visibility and enhanced visual atmosphere
created by the banners. The banners will not advertise
hours of operation or individual events. Each banner will
simply read "The Rep -Share the Experience." Encouraged by
the success of the River Market District, staff is hopeful
that similar revitalization can begin to occur on the
north/south streets, particularly Main Street. There is a
large gap in activities available on Main Street, between
the Markham intersection and the South Main area that
includes Juanitas and Community Bakery. The recent
announcement that the Center Theater will be renovated and
reopened adds to the hope that the "Mid -Main" area is on the
verge of rebirth.
Staff would suggest that the banners be approved for a
period of 2 years,. with Board of Adjustment review for
possible continuation. The Board can then review the issue
in the context -of any changes which may occur along Main
Street. All of the proposed banners are located either over
or in the public right-of-way and a franchise will be
required to coincide with the Board's approval. Again,
staff's support is based on the Repertory Theatre being a
cultural attraction and the banners not having a commercial
message.
Staff Recommendation:
Staff recommends approval of the requested variances to
allow the Banners for a period of two years only, with
additional Board action required to allow placement beyond
that point subject to compliance with the following
conditions:
1. A franchise must be obtained to coincide with the
Board's approval.
2. The banners must be maintained in good condition,
otherwise they must be removed.
2
May 21, 2001
Item No.: 11 (Cont.)
3, The banners are to contain no commercial message and
are to only include the identification of the location
as "The Rep, Share the Experience."
BOARD OF ADJUSTMENT:
(MAY 21, 2001)
The applicant was present. There were no objectors present.
Staff presented the item and a recommendation of approval subject
to compliance with the conditions outlined in the "Staff
Recommendation" above.
The applicant offered no additional comments.
The item was placed on the Consent Agenda and approved as
recommended by staff. The vote was 5 ayes, 0 noes and 0 absent.
3
May 21, 2001
-r -703-7-4
Item No.: C 3
File No.: Z-7037��""'
Owner:
Address:
Description:
Zoned:
Variance Re ested:
Justification:
Present Use of Property:
Proposed Use of Property:
Staff Report:
A. Public Works Issues:
Arkansas Repertory Theater
601 Main
Long Legal, Original City
UU
Variances are requested from the
sign provisions of Section 36-557
and the Development Criteria of
Article V, Division 6 of Chapter
36.
The applicant's justification is
presented in an attached letter.
Professional Live Theatre
Professional Live Theatre
Franchise will be required for banners extending over or
located within the public right-of-way.
B. Staff Analysis:
TheArkansas Repertory Theatre is located in the building on
the UU zoned property at 601 Main Street. In an effort to
increase the theatre's visibility and,to enhance the visual
appeal of the block, the theatre proposes to hang decorative
banners on the building's fagade. The theatre proposes to
hang five, 3 feet by 5 feet banners to hang perpendicular to
the building on the second level; two, 4 feet by 12 feet
banners to hang at the corner on the third level and one
banner to hang on the street lamp pole outside the front
door. Article V, Section 6 of Chapter 36, the UU District,
prohibits ground -mounted signs but. states that otherwise,
signs are to be regulated and permitted as elsewhere in the
City. Section 36-557 of the Code limits the placement of
May 21, 2001
Item No.: 11 (Cont.)
banners to one per street frontage, for a specific length of
time. permit guidelines require the banners to be mounted
flush against the wall.
Staff is supportive of the requested variances. The
Repertory Theatre is a cultural attraction that will benefit
from the increased visibility and enhanced visual atmosphere
created by the banners. The banners will not advertise'
hours of operation or individual events. Each banner will
simply read "The Rep -Share the Experience." Encouraged by
the success of the River Market District, staff is hopeful
that similar revitalization can begin to occur on the
north/south streets, particularly Main Street. There is a
large "gap" in activities available on Main Street, between
the Markham intersection and the South Main area that
includes Juanitas and Community Bakery. The recent
announcement that the Center Theater will be renovated and
reopened adds to the hope that the "Mid -Main" area is on the
verge of rebirth.
Staff would suggest that the banners be approved for a
period of 2 years,. with Board of Adjustment review for
possible continuation. The Board can .then review the issue
in the context -of any changes which may occur along Main
Street. All of the proposed banners are located either over
or in the public right-of-way and a franchise will be
required to coincide with the Board's approval. Again,
staff's support is based on the Repertory Theatre being a
cultural attraction and the banners not having a commercial
message.
C. Staff Recommendation:
Staff recommends approval of the requested variances'to
allow the Banners for a period of two years only, with
additional Board action required to allow placement beyond
that point subject to compliance with the following
conditions:
1. A franchise must be obtained to coincide with the
Board's approval.
2. The banners must be maintained in good condition,
otherwise they must be removed.
2
May 21, 2001
Item No.: 11 (Cont.)
3, The banners are to contain no commercial message and
are to only include the identification of the location
as "The Rep, Share the Experience."
BOARD OF ADJUSTMENT:
(MAY- 21, 2001)
The applicant was present. There were no objectors present.
Staff presented the item and a recommendation of approval subject
to compliance with the conditions outlined in the "Staff
Recommendation" above.
The applicant offered no additional comments.
The item was placed on the Consent Agenda and approved as
recommended by staff. The vote was 5 ayes, 0 noes and 0 absent.
3