HomeMy WebLinkAboutZ-6524-C Staff AnalysisJANUARY 25, 2010
ITEM NO.: 1
File No.:
Owner:
Applicant:
Address:
Description:
Zoned:
Z -6524-C
Torrent Fire Co./Don Winton
Isaac Alexander and Eric Lancaster
509 President Clinton Avenue
South side of President Clinton Avenue, between Commerce and
Sherman Streets
UU
Variance Requested: A variance is requested from the sign provisions of Section 36-353
to allow a second projecting sign on the building.
Justification: The applicant's justification is presented in an attached letter.
Present Use of Property: Advertising Agency
Proposed Use of Property: Advertising Agency
STAFF REPORT
A. Public Works Issues:
1. Obtain a franchise agreement from Public Works (Bennie Nicolo, 371-4818) for
the private improvements located in the right-of-way.
B. Staff Analvsis:
The UU zoned property at 509 President Clinton Avenue is occupied by a two-
story brick commercial building. The building is located on the south side of
President Clinton Avenue, between Commerce and Sherman Streets. The first
floor of the building is occupied by the Flying Fish restaurant. The second floor is
occupied by Eric Rob and Isaac, an advertising agency. The Flying Fish has
signage on the awnings on the building as well as a projecting sign on the front,
northwest corner of the building.
The applicant (Eric Rob and Isaac) is proposing an awning sign over the first floor
entry doors and a projecting sign above the first floor awning and below the second
floor windows. The proposed projecting sign will be approximately 12 square feet
in area and located 12 to 14 feet above the sidewalk. It will project approximately
36 inches from the building. Sketches and photos of the sign and building are
attached for the Board's review.
JANUARY 25, 2010
ITEM NO.: 1 (Can't.
Section 36-353(e)(1)d. of the City's Zoning Ordinance (River Market Design
Overlay District sign regulations) limits the number of projecting signs on the
building to one (1) sign per 100 feet of primary street frontage per building.
Therefore, the applicant is requesting a variance from this ordinance requirement
to allow the second projecting sign on this building which has less than 100 feet of
street frontage along President Clinton Avenue.
The River Market Design Review Committee reviewed the signage plan for Eric
Rob and Isaac on October 13, 2009. The Design Review Committee voted
unanimously to approve the awning and projecting signs as proposed by the
applicant.
Staff is supportive of the requested variance to allow the second projecting sign on
the building at 509 President Clinton Avenue. Staff views the request as
reasonable. The proposed projecting sign will not be out of character with other
similar signs within the River Market District. Most importantly, the proposed
projecting sign will be located far enough away from the existing projecting sign
(Flying Fish) so that neither sign will conflict or obscure the other sign. This, in
staff's opinion, meets the intent of Section 36-353(e)(1)d. in limiting or spacing
projecting signs within the River Market District. Staff believes the proposed
projecting sign will have no adverse impact on other signs or properties in this
general area.
C. Staff Recommendation:
Staff recommends approval of the requested sign variance, subject to the
following conditions:
1. A franchise permit must be obtained from the Public Works Department for
the projecting sign.
2. The projecting sign may extend no more than 36 inches from the building
facade.
3. Permits must be obtained for all signage.
BOARD OF ADJUSTMENT: (JANUARY 25, 2010)
The applicant was present. There were no objectors present. Staff presented the
item and a recommendation of approval as noted in the "staff recommendation"
above. There was no further discussion. The item was placed on the consent
agenda and approved as recommended by staff. The vote was 4 ayes, 0 noes and
1 absent.