HomeMy WebLinkAboutZ-4701-A Staff AnalysisAPRIL 25, 2005
ITEM NO.: 2
File No.:
Owner:
Applicant:
Address:
Description:
Zoned:
Z-4701 -A
The Market Place Partnership
William Peterson
11121 North Rodney Parham Road
Southeast and Southwest corners of Rodney Parham Road and
Market Street.
C-3
Variance Requested: Variances are requested from the sign provisions of
Sections 36-543 and 36-557 to allow the permanent use of banner signs.
Justification: The applicant's justification is presented in an attached letter.
Present Use of Property: Commercial
Proposed Use of Property: Commercial
STAFF REPORT
A. Public Works Issues:
No Comments
B. Staff Analysis:
The Market Place Partnership, LLC is requesting variances to allow for
the year-round use of banner signs at 11121 N. Rodney Parham Road.
The shopping center is located along the east and west sides of Market
Street at Rodney Parham Road. Banner signs were recently placed on
light poles within the parking lots for the two (2) commercial buildings.
When the City's enforcement staff became aware of the signs, the
property owner was informed that Board of Adjustment variance
requests were in order.
There are a total of six (6) light poles within the shopping center (3 on
each side of Market Street) which contain the banner signs. There are
two (2) banner signs on each pole. Each banner sign is 30 inches by
APRIL 25, 2005
ITEM NO.: 2 CON'T.
60 inches in size and contains the wording "Market" and "Place", as
noted on the attached sketches. The attached site plan shows the
approximate locations of the light poles within the two (2) parking lots.
Section 36-543(2) of the City's Zoning Ordinance prohibits the use of
banner sign except as allowed in Section 36-557 for special events.
Section 36-557(d) limits the placement of banner signs to four (4)
events in a calendar year, with a limit of six (6) weeks per event, for a
total of 24 weeks. The applicant is requesting that the banners be
allowed to remain up on a year-round basis.
Staff supports the variance request to allow the year-round display of
banner signs on the six (6) light poles as requested. Staff feels that the
request is reasonable and should have no adverse impact on the
general area of the shopping center. Staff does recommend that the
banner signs continue to be for the identification of the overall shopping
center only. The banners must not advertise an individual business,
sale/promotion, specific merchandise or product line.
C. Staff' Recommendation:
Staff recommends approval of the variances to allow year-round use of
banner signs at 11121 N. Rodney Parham Road, subject to the following
conditions:
1. The banner signs are for the identification of the shopping center
development only.
2. There is to be no wording on the banner signs which advertise a
specific business, sale/promotion, specific merchandise or product
line.
3. The banner signs are to be attached only to the light poles within the
shopping center development, with limitation of the size and number
of signs as described in the "Staff Analysis."
4. Any banner sign that becomes torn or damaged must be promptly
removed.
BOARD OF ADJUSTMENT: (APRIL 25, 2005)
The applicant was present. There were no objectors present. Staff
presented the item and a recommendation of approval.
2
APRIL 25, 2005
ITEM NO.: 2 CON'T.
The applicant offered no additional comments.
The item was placed on the Consent Agenda and approved as recommended
by staff by a vote of 5 ayes and 0 nays.
3