HomeMy WebLinkAboutZ-4336-AA Staff AnalysisJanuary18, 2007
ITEM NO.: 8
FILE NO.: Z
NAME: Arkansas Children's Hospital Zoning Site Plan Review for the Placement of
Directional Signage
LOCATION: Located at various locations within the Arkansas Children's Hospital
Campus
DEVELOPER:
Arkansas Children's Hospital
Attn: Mr. Scott Gordon, COO
800 Marshal Street
Little Rock, AR 72202
ENGINEER:
Cromwell Architects and Engineers
Attn: Kent Taylor
101 South Spring Street
Little Rock, AR 72201
AREA: 1.64 acres
CURRENT ZONING:
PLANNING DISTRICT
CENSUS TRACT:
NUMBER OF LOTS: 1 zoning lot
Various Zoning Classifications
8 —Central City
10
FT. NEW STREET: 0
VARIANCESIWAIVERS REQUESTED: A variance from the provision of Article X of
Chapter 36 of the Little Rock Code of Ordinances to allow the signage as proposed.
A. PROPOSAUREQUEST:
The request includes the approval of the site plan review for a project contained
entirely on the Arkansas Children's Hospital Campus. The scope of the work
includes the support of Arkansas Children's Hospital in regard to their on-going
contract with FMG Design of Huston. FMG is the designer of the interior, exterior
and campus wide signage, monuments and other aspects .to identify buildings,
rooms and even the campus limits. The primary thrust of the project is to make it
clear to visitors to the campus where to enter, where to park and how to find the
services or people they need.
January 18, 2007
SUBDIVISION y
ITEM NO.: 8 Cont.) FILE NO.: Z -4336 -AA
The project includes the placement of "The Beacon Sign" and building mounted
identification sign which will be separated to optimize the hospital brand
exposure. The "Beacon Sign" will be placed at the northeast corner of the Friday
Tower which allows for sight lines from the north, east and west, as well as
limited exposure from the south. The size of the "Beacon Sign" will
approximately 28 -feet in height with the individual blocks being approximately 7 -
feet high with a total of four blocks. The hospital mounted brand is proposed 14 -
feet high and 23 -feet in length located along the southeastern portion of the
building.
The ground mounted identification sign is proposed in two locations. The first
location is at the intersection of Martin Luther King Jr. and 8th Street. The
property is owned by the Arkansas State Highway and Transportation
Department and ACH is requesting permission for placement of the sign on State
owned property. The alternative location is at the southwest corner of Maryland
Avenue and Martin Luther King Jr. Boulevard. The sign is proposed with' a
maximum height of 18.7 feet and a total length of 69.3 feet. The sign contains
metal framed painted blocks with a lettered surface in vinyl to match. The sign
will contain three blocks a pylon with the ACH logo and lettering spelling
Arkansas Children's Hospital.
A Ground Mounted Ceremonial Identification sign is proposed at the entrance to
the hospital. The sign is proposed of three blocks lettered A, C and H. The
Blocks are six feet tall and six feet across. The blocks are proposed as metal
frame painted and lettering of vinyl to match the painted surface.
A number of primary vehicular directional signs are proposed. All the vehicular
directional signs are proposed with a maximum height of 18.8 feet and a total
width of 6.2 feet. The cabinets will be internally illuminated with aluminum block
frame. The Secondary Vehicular Directional signage will be a maximum of 12.6
feet with a total width of 5.6 feet, The signage will also be internally illuminated
with aluminum block frame. The secondary vehicular directional signage will be
a maximum of 12.6 -feet and 5.6 -feet in width. The sign will also be internally
illuminated with an aluminum block frame.
The primary parking identification signage is proposed to be a maximum of 12 -
feet in height and shaped as a crayon. The sign area on the pole will be a
maximum of 5.7 -feet the signage indicating parking and the color of the crayon
representative of the parking lot which are also indicated as colors (blue parking
lot, red parking lot, green parking lot, etc). Secondary parking identification
signage is proposed with a maximum height of 9 feet % inches and a maximum
width of 2.6 feet. Again the signs are proposed with aluminum cabinets.
Lettering is proposed as vinyl graphics.
2
January18, 2007
SUBDIVISION
ITEM NO.: LlCont. FiI_E NQ.: �_4330_A,q
A ceremonial entrance identification sign is proposed on the Roy and Christine
Sturgis Building. The sign is proposed with %" letterforms with natural aluminum
finish clear coated with polyurethane sealant. The total sign height is three feet
three inches. The primary building identification sign is proposed with -a
maximum letter height of two feet one inch. All Jeffers are proposed of aluminum
skin fastened to an aluminum framework. Neon tubes will be used to illuminate
the lettering.
Pageantry signage is proposed throughout the campus. The locations are
primarily along Daisy L. Gatson Bates Drive, Dr. Martin Luther King Jr.
Boulevard, Vilest 10th Street, 8th and 91h Streets. A total of 66 banners are
proposed. The banners are proposed to read Care Lave Nope with the
silhouette of a child and a logo for ACH or provide information to the patrons of
the hospital. The banners are a total of 16.9 feet with a total width of 5.9 feet.
B. EXISTING CONDITIONS:
The sign locations are proposed at various locations around the Arkansas
Children's Hospital Campus. The signage is proposed along the perimeters of
ACH property and within the main campus. Uses in the area include the ACH
campus both medical facilities and parking areas, residential, commercial and
office uses not owned by ACH.
C. NEIGHBORHOOD COMMENTS:
As of this writing, staff has received several informational phone calls from area
residents, All property owners located within 200 -feet of the site and the
Downtown Neighborhood Association, the Central High Neighborhood
Association, the Wright Avenue Neighborhood Association and the Capitol Hill
Neighborhood Association were notified of the public hearing.
D. ENGINEERING COMMENTS:
PUBLIC WORKS CONDITIONS:
1. Due to wind -goad factors affecting structural integrity, traffic signal poles or
mast -arms cannot be used for hanging banners or other signage.
2. For hanging banners and signage on streetlight poles in public right-of-way, it
is the responsibility of the Hospital to obtain permission from owners of the
poles (such as Entergy). Traffic Engineering cannot authorize such
installations.
3. in accordance with Section 32-8, no obstruction to visibility shall be located
within a triangular area 50 feet back from the intersecting right-of-way line (or
intersecting tangent lines for radial dedications) at intersections.
4. For further assistance, contact Nat Banihatti, Traffic Engineering, at
379-1818.
�3
January18, 2007
SUBDIVISION
ITEM NO.: 8 Cont. FILE NO.; Z -4336 -AA
E. UTILITIES AND FIRE DEPARTMENT/COUNTY PLANNING:
Wastewater: There may need to be adjustments in the location of the light posts
and signs. The applicant MUST contact One Call and have the utilities located
prior to construction. There may be conflicts with existing wastewater lines in the
area of construction. The light posts and signs must be placed at least five feet
from the lines that crosses in that area. The applicant will be responsible for any
damage to Little Rock Wastewater facilities.
Entergy: No comment received.
Center -Point Energy: No comment received.
AT --& T: No comment received.
Central Arkansas Water: There may need to be adjustments in the location of
the light posts and signs. The applicant MUST contact One Call and have the
utilities located prior to construction. There may be conflicts with existing water
mains in the area of construction. The light posts and signs must be placed at
least five feet from the water main that crosses in that area. The applicant will be
responsible for any damage to Central Arkansas Water facilities.
Fire Department: Approved as submitted.
County Planning: No comment.
CATA: The site is located on CATA Bus Routes #11 and #3. The Martin Luther
King Jr. and the Baptist Medical Center Bus Routes.
F, ISSUES/TECHNICAL/DESIGN:
Planning Division: No comment.
Landscape: No comment.
G. SUBDIVISION COMMITTEE COMMENT: (December 28, 2006)
The applicant was present representing the request. Staff presented an
overview of the proposed development stating there were few outstanding
technical issues associated with the request.
Public Works comments were addressed. Staff stated all banners and signage
on streetlight poles in the public right of way would require approval from the
owners of the poles. Staff stated no obstruction to visibility would be allowed
L!
January 18, 2007
SUBDIVISION
ITEM NO.: 8 Cont. FILE NO.: Z -4336 -AA
within a triangular area of 50 -feet back from the intersecting right of way line at
intersections.
Staff noted comments from the various other reporting departments and
agencies suggesting the applicant contact them directly for additional information
and clarification. There was no further discussion of the item. The Committee
then forwarded the item to the full Commission for final action.
H. ANALYSIS:
There are no outstanding issues associated with the request remaining from the
December 28, 2006, Subdivision Committee meeting. The applicant has
indicated they will contact the utility companies for permission to place the
banners on the proposed poles and indicated no obstruction to visibility will be
placed within the triangular area as required by Public Works.
The proposal is to review and approve the signage plan for Arkansas Children's
Hospital. The plan does require a variance from Article X of Chapter 36 of the
Little Rock Code of Ordinances with regard to the size of a number of the
proposed signs located on office zoned property. Typically the maximum sign
height is six feet and the maximum sign area is sixty-four square feet. The
ground mounted signs as proposed exceed this typical sign area. In addition
directional and informational signage is defined as signs of two feet square or
less, and having no more than six feet in height, giving direction to a specific
location, instructions or facility information. The sign may contain the business
name or logo and an arrow for direction of travel, but no advertising or
commercial copy.
The request includes the placement of the ground mounted identification sign on
property currently owned by the Arkansas Highway and Transportation
Department as excess right of way for 1-630 located at the southwest corner of
West 81hStreet and Martin Luther King Jr. Drive. The applicant has proposed an
alternate location for this sign should an agreement not be reached with the
Highway Department for placing the sign in their excess right of way.
Staff is supportive of the signage as proposed and the indicated locations of the
proposed signs. Staff feels the signage as proposed will not adversely impact
the area. The signage is proposed to visually appeal to the clients of the
hospital, the youth. To staff's knowledge there are no outstanding issues
associated with the request.
STAFF RECOMMENDATIONS;
Staff recommends approval of the request subject to compliance with the
comments and conditions as outlined in paragraphs D, E and F of the above
agenda staff report.
5
January 18, 2007
SUBDIVISION
ITEM NO.: 8 [Cont.
FILE NO.: Z
PLANNING COMMISSION ACTION: (JANUARY 18, 2007)
The applicant was present. There were no registered objectors present. Staff
presented the item with a recommendation of approval of the request subject to
compliance with the comments and conditions as outlined in paragraphs D, E and F of
the agenda staff report.
Chairman Stebbins requested the applicant work with the neighborhood to open
dialogue and create a design which the neighborhood residents could buy into.
Mr. Kent Taylor addressed the Commission on behalf of Arkansas Children's Hospital.
He stated he was familiar with the design of developments which had been referred to
by Mr. Paul Dodd and the cost of development was expensive in both land cost and
building construction. He stated Children's Hospital had made a decision to put money
into facilities to serve the patients and not into the extra cost of construction as
proposed by Mr. Dodd.
There was no further discussion of the item. The chair entertained a motion for
approval of the item. The motion carried by a vote of 8 ayes, 0 noes and 3 absent.
9
ITEM NO.: 8.
Z -4336 -AA
NAME: Arkansas Children's Hospital Zoning Site Plan Review for the Placement of
Directional Signage
LOCATION: located at various locations within the Arkansas Children's Hospital
Campus
Planning Staff Comments:
1. Provide notification of all property owners located within 200 -feet of the site,
complete with the certified abstract list, notice form with affidavit executed and proof
of mailing. The notice must be mailed no later than January 3, 2007. The Office of
Planning and Development must receive the proof of notice no later than January
12, 2007.
Variance/Waivers:
Public Works Conditions:
1. Due to wind -load factors affecting structural integrity, traffic signal poles or mast -
arms cannot be used for hanging banners or other signage.
2. For hanging banners and signage on streetlight poles in public right-of-way, it is the
responsibility of the Hospital to obtain permission from owners of the poles (such as
Entergy). Traffic Engineering cannot authorize such installations.
3. In accordance with Section 32-8, no obstruction to visibility shall be located within a
triangular area 50 feet back from the intersecting right-of-way line (or intersecting
tangent lines for radial dedications) at intersections.
4. For further assistance, contact Nat Banihatti, Traffic Engineering, at 379-1818.
Utilities and Fire Department/County Planning:
Wastewater: There may need to be adjustments in the location of the light posts
and signs. The applicant MUST contact One Call and have the utilities located prior to
construction. There may be conflicts with existing wastewater lines in the area of
construction. The light posts and signs must be placed at least five feet from the lines
that crosses in that area. The applicant will be responsible for any damage to Little
Rock Wastewater facilities.
Entergy: No comment received.
Center -Point Energy: No comment received.
Item # 8
AT & T: No comment received.
Central Arkansas Water: There may need to be adjustments in the location of the
light posts and signs. The applicant MUST contact One Call and have the utilities
located prior to construction. There may be conflicts with existing water mains in the
area of construction. The light posts and signs must be placed at least five feet from the
water main that crosses in that area. The applicant will be responsible for any damage
to Central Arkansas Water facilities.
Fire Department: Approved as submitted.
County Planning: No comment.
CATA: The site is located on CATA Bus Routes #11 and #3. The Martin Luther King
Jr. and the Baptist Medical Center Bus Routes.
Plannina Division. No comment.
Landscape. No comment.
Revised plat/plan: Submit four (4) copies of a revised site plan (to include the additional
information as noted above) to staff on Wednesday, January 6, 3007.
Item # 8