HomeMy WebLinkAboutZ-3660-G Staff AnalysisAUGUST 31, 2015
ITEM NO.: D
File No.:
Owner:
Applicant:
Address:
Description:
Zoned:
Variance Requested:
Justification:
Present Use of Property:
Proposed Use of Property:
STAFF REPORT
A. Public Works Issues:
No Comments
B. Staff Anaixsis:
Z -3660-G
Gateway Village I, LLC
Wendy Reid, Ace Sign Company
6 Bass Pro Drive
South side of Bass Pro Drive
C-4
A variance is requested from the sign provisions of Section 36-
557 to allow a wall sign without street frontage.
The applicant's justification is presented in an attached letter.
Retail Commercial
Retail Commercial
The C-4 zoned property at 6 Bass Pro Drive is occupied by a one (1) story
commercial building which was recently constructed. The property is located on
the south side of Bass Pro Drive, across from the Bass Pro Shops development.
The building contains space for three (3) tenants. Paved parking is located along
all sides of the building. Two (2) access drives from Bass Pro Drive serve the
property.
An AT&T store occupies the easternmost space within the overall commercial
building. As part of their signage plan, wall signs are proposed on the north, south
and east facades of the building. AT&T will also have space on a multi -tenant
ground sign at the northeast corner of the site. The signage on the east fagade
consists of a five (5) foot round AT&T logo, with approximately 17 square feet of
sign area. The applicant is proposing the wall sign on the east fagade to have
visibility from Interstate 30.
AUGUST 31, 2015
ITEM NO.: D f CON'T.
Section 36-557(a) of the City's Zoning Ordinance requires that all wall signs must
face required street frontage. Therefore, the applicant is requesting a variance
from this ordinance standard to allow the wall sign on the east building facade with
no direct street frontage.
Staff does not support the variance to allow a wall sign on the east fagade with no
street frontage. Staff feels that the signage which is allowed for this business is
adequate in identifying the business location to vehicles in this general area. Wall
signage will be located on the north and south facades of the building.
Additionally, space on the multi -tenant ground sign will be utilized. Staff believes
that the signage which is allowed will be visible from all of the surrounding streets
in this area, as well as Interstate 30. Staff believes the proposed wall sign on the
east fagade is not needed.
C. Staff Recommendation:
Staff recommends denial of the requested variance to allow a wall sign without
direct street frontage.
BOARD OF ADJUSTMENT (July 27, 2015)
Staff informed the Board that the application needed to be deferred to the August 31,
2015 agenda, based on the fact that the applicant failed to complete the required
notifications to surrounding property owners.
The item was placed on the Consent Agenda for deferral to the August 31, 2015
agenda as recommended by staff. The vote was 4 ayes, 0 nays and 1 absent. The
application was deferred.
BOARD OF ADJUSTMENT
(August 31, 2015)
Jason Offett was present, representing the application. There were no objectors
present. Staff presented the application with a recommendation of denial.
Jason Offett addressed the Board in support of the application. He explained the need
for the sign on the east fagade of the building.
Robert Tucker asked if the vacant lot to the east would be developed. Mr. Offett noted
that there were no current development plans. Mr. Tucker asked if the ground sign
could be seen from 1-30. Mr. Offett noted that the sign could not be seen from 1-30.
There was additional brief discussion.
2
AUGUST 31, 2015
ITEM NO.: D (CON'T.
Staff noted that the ground sign with AT&T graphics was very visible from 1-30. Staff
also noted that the lot to the east would be developed at some point. These issues
were briefly discussed. Rajesh Mehta concurred with staff's recommendation.
There was a motion to approve the application. The motion failed by a vote of 2 ayes, 3
nays and 0 absent. The application was denied.